Mark 301 Midterm Crash Course Part 2 - Theory & Examples This part covers only ROMI and CANN. with numerous examples Note about CANN%a|b discussion towards the end: In weird scenario: first you multiply the % given by Quantity of B, divide

Mark 301 Midterm Crash Course Part 1 - Theory & Examples This part covers everything except ROMI and CANN. Topics covered: -CM% on P/C -Retailer/Wholesaler/Manufacturer -Contribution -Profit Impact -Breakeven Analysis -Market Share